Real Estate > Buy

Pandemic Migration Patterns a Boon in Vacation Home Market

12 days ago   |   By RIS Media

Home-buying activity in vacation home markets has been riding high off the pandemic-induced boom as experts say shifting buyer preferences helped sales surge.
“I think the pandemic is driving this demand for second homes,” says Gay Cororaton, senior economist and director of Housing and Commercial Research for the National Association of REALTORS® .
Sales of vacation homes surged during the COVID-19 pandemic, outpacing the overall housing market, according to the 2021 Vacation Home Counties Report released by NAR in June.
The study showed that vacation home sales rose by 16.4% last year...
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Traditional Marketing to Digital Marketing - When & How to Shift

Traditional Marketing to Digital Marketing - When & How to Shift

13 days ago   |   By Business 2 Community

Muneebfarman / Pixabay
Digital marketing is often viewed as a separate science and frequently compared vis-à-vis traditional marketing. To me, digital marketing is the evolution of marketing with the advent of new technologies. Social, Cloud, Analytics and Mobility have changed the rules of the game. Still, the basics of marketing remain the same. That is to inform the customers about the product, pricing via promotion and packaging. New technologies like 3D printing, augmented reality, VR, AI helps us in understanding and reaching out to the customer in the most cost-effective way.
Five...
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